Profitability Turnaround: When results must be turned around in months

Revenue isn’t enough, cash is tightening, and the board expects a plan by the next meeting. Financing comes from one or two banks, so there’s little room to maneuver. Inside the company, everyone roughly knows what needs to be done, but decisions aren’t being made because they affect colleagues and past choices.

An external interim manager does not carry the same baggage. They come to make decisions, not to please.

What does a profitability turnaround mean?

A profitability turnaround means returning earnings and cash flow to a sustainable level, usually within a window of a few months. The work begins with cash and margins, proceeds to pricing, fixed costs, and unprofitable accounts, and ends with a management model that maintains results at the new level.

Corporate restructuring is different: it is a court-confirmed procedure. A turnaround is usually performed before that, and when successful, it removes the need for the procedure. If restructuring is already underway, the company still needs a leader to carry out the program.

Read also how an interim manager differs from a consultant and a recruited executive.

When does a turnaround need an external leader?

The financier expects a plan

The bank or owner wants figures they can trust and a person who knows how to justify them.

Interim CFO →

Decisions affect your own colleagues

It is difficult for an internal manager to decide on matters concerning work done together for a long time. An outsider can do it without the history.

Interim CEO →

The turnaround also requires personnel changes

If change negotiations are ahead, they must be timed and documented correctly.

Change negotiations →

What happens during the first 90 days

Weeks 1–2

Focus: cash, working capital, margins by product and customer, and fixed costs.

Result: 13-week cash forecast and a list of measures in order of magnitude.

Weeks 3–6

Focus: pricing, unprofitable accounts, purchasing, and organizational structure.

Result: decisions made and assigned, financiers know the plan.

Weeks 7–13

Focus: implementation, weekly monitoring, and establishing the management model.

Result: results turn around measurably, and the model remains for the successor.

How the turnaround gets started

Tell us about your situation

We will go through it in about half an hour. The assessment is free of charge and does not commit you to anything.

Proposal in 48 hours

You'll typically receive 2–4 carefully selected candidates with justifications within 48 hours. Not a long list of "just-okay" names.

The work starts

You meet the candidates and decide for yourself. A start is possible as early as next week.

What does it cost?

You only pay for days worked, and billing occurs once a month. There are no recruitment fees or fixed monthly charges.

The price depends on the role, the situation, and how many days a week the expert is needed. We will provide this after the assessment, before you commit to anything.

When the situation hits, remember one name

Trusted advisor

When the situation hits, you only need to remember one name. We take ownership from the first call until the assignment is completed. We don’t disappear after the contract is signed.

Experienced

Each of our partners has led a company and solved the same challenges you’re facing now. That’s why we understand your situation immediately, and our executives can be thrown straight into the deep end.

Straightforward

You deal directly with the partners handling your search. No middlemen or unnecessary bureaucracy, and you always know where things stand without having to ask.

Efficient

We don’t sell processes for the sake of the process. We cut out the steps that don’t benefit you and only use your time for what moves the assignment forward.

Frequently Asked Questions

You’ll receive a proposal typically within 48 hours: 2–4 carefully selected candidates. You meet them and can decide on a start date as early as next week.

No. Corporate restructuring is a court-confirmed procedure. A profitability turnaround is a business corrective measure, usually performed before that. An interim manager can also lead the implementation of a restructuring program.

Decisions are made by the company’s management and board. The interim manager prepares the options, presents the justifications, and is responsible for implementation.

The duration is agreed upon according to the situation and can be extended or shortened. The assignment can be full-time or part-time.

You only pay for days worked, and billing occurs once a month. The price depends on the complexity of the task and the workload. We will provide this after a free assessment. What does the cost consist of →

Results must be turned around. Tell us about your situation.

A free assessment takes about half an hour. After that, you will know what kind of expert suits your situation, when they can start, and what it will cost.

In a hurry? Call any of us directly.

Are you an interim manager yourself? Apply for the Cherry Pool →